Fast Friday Win #7: Human-Looking AI – Market Smarter with ChatGPT

Fast Friday Win #7: Human-Looking AI – Market Smarter with ChatGPT

💡 The Quick Win

You’ve probably seen AI-generated content that sounds… like AI-generated content.
It’s flat. Robotic. Doesn’t feel like you.

The fix?
Give ChatGPT a brand voice brief - once - and use it to guide every output.

🎯 Here’s Your Prompt

Paste this into ChatGPT before asking it to write anything for your business:

“Before we start, here’s how I want you to write: My brand voice is warm, practical and conversational. I help SME owners with business coaching, so I want to sound like a confident expert who’s supportive, never salesy. Use UK English. Avoid corporate jargon and fluff. Got it?”

💡 Bonus: Add examples of your past content too.

Now whatever you ask it to write (social post, email, ad), it will sound far more like you, and not a machine.

⚡ Bonus Tip

Save that prompt as a “Custom Instruction” in your ChatGPT settings so it always uses it by default.